The most comprehensive study of the European hotel industry.

Track trends in hotel supply and demand, in each country / region / major gateway cities in the EU:
- supply as of 1/1/2017 (country/city supply, brand rankings, YoY change, key strategic moves...)
- 2016 demand (occupancy rate, average daily rate & RevPAR, by country / region / gateway city / hotel profile, 2016 performance vs 2015 and vs 2007, monthly seasonality...) with qualitative analyses on each market covered and a detailed book of statistics allowing you to understand the hotel supply structure and demand dynamics and evaluate development potential.